Mike,
As Dave and Colin already indicated, not getting a clear answer as to what motor to use is not strictly a Brushless issue – I have it all the time, brushless or brushed the like. Both are an educated guess at best. Brushless generally seems to get me closer to my goal though. I have four guidelines for my own choice process:
-I want an OUTrunner
-Rotational speed of the motor
-Power rating
-If possible, number of poles
I want an outrunner for the sake of torque. Inrunners are for rev-hungry speed boats that run full speed for 80% or more of the time, outrunners for scale ships (although they can still rev like hell if you pick the right one)
I typically choose a motor that will give me a loaded rotation speed at or slightly above the desired prop rotation speed, on the argument that I can always throttle back. (this is read by the Kv reading, in conjunction to the battery of choice and then corrected for load. The calc for your eyeball figure is Kv * Vbatt*0,9)
Then I look if I can find the number of poles, or at least find out if a motor has sufficient coils and magnets – the more they have, the better the control on slower speeds. If it is not stated in the specs, you can sometimes make this up from the photos.
Lastly, I generally pick a motor which I suspect will have enough power – and this is the "hardest part" if you want the motor to be loaded to the max. My motors are generally pretty much overpowered… Once again though, given the right RPM's and the right prop, that is just a matter of stick control, and it is better to have a bit of reserve power in your motor than running right at the edge of its possibilities, as it runs cooler.
The ESC is the most straightforward: I pick a ESC that has a power rating that exceeds the max current draw of the motor, and it must have a reverse that does not need braking.
If you feel too uncomfortable with these newer motors though, indeed stick to ye olde fashioned brushed motors – they come cheap nowadays, with all the brushless motors taking over.
Better experiment with brushless on a simple, single screw craft.
Good luck!